We launched GudNeSs bars in 2012 as a simple, yummy 16-cent solution to the anemia crisis in India. They contain the World Health Organization daily-recommended dose of iron, and we're determined to get them in the hands of every anemic Indian.
Some of our 400 Health Scouts. The Health Scouts program mobilizes high school students to spread awareness and education about anemia in their communities. We think this grassroots movement of education and empowerment is vital to defeating anemia in India.
Our Health Scouts volunteering at a marathon to spread GudNeSs and anemia education in the SoBo district of Mumbai.
One of the many anemia testing and treatment camps that Let's Be Well Red has been a part of - in spreading education and providing GudNeSs bars.
Two of our Health scouts finishing up their training to give a presentation on Anemia.
Our Health Scouts at volunteering at the iCan Women's Half marathon.
One of our health scouts describing which foods are iron-rich in his anemia presentation to local community.
Mumbai Health Scout Representatives Aashani Shah and Devyani Bhadari
At the iCAN Women's Half Marathon
Rajvi Mehta, Founder, started LBWR as a movement to educate people on anemia. She quickly realized that in addition to this, people were desperately looking for a simple solution to their anemia.